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- Randomization
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- <h2 id="Randomization">Randomization<a class="anchor-link" href="#Randomization"> </a></h2><p>An excellent way to avoid confounding is to assign individuals to the treatment
- and control groups <em>at random</em>, and then administer the treatment to those who
- were assigned to the treatment group. Randomization keeps the two groups similar
- apart from the treatment.</p>
- <p>If you are able to randomize individuals into the treatment and control groups,
- you are running a <em>randomized controlled experiment</em>, also known as a
- <em>randomized controlled trial</em> (RCT). Sometimes, people’s responses in an
- experiment are influenced by their knowing which group they are in. So you might
- want to run a <em>blind</em> experiment in which individuals do not know whether they
- are in the treatment group or the control group. To make this work, you will
- have to give the control group a <em>placebo</em>, which is something that looks
- exactly like the treatment but in fact has no effect.</p>
- <p>Randomized controlled experiments have long been a gold standard in the medical
- field, for example in establishing whether a new drug works. They are also
- becoming more commonly used in other fields such as economics.</p>
- <p><strong>Example: Welfare subsidies in Mexico.</strong> In Mexican villages in the 1990’s,
- children in poor families were often not enrolled in school. One of the reasons
- was that the older children could go to work and thus help support the family.
- Santiago Levy , a minister in Mexican Ministry of Finance, set out to
- investigate whether welfare programs could be used to increase school enrollment
- and improve health conditions. He conducted an RCT on a set of villages,
- selecting some of them at random to receive a new welfare program called
- PROGRESA. The program gave money to poor families if their children went to
- school regularly and the family used preventive health care. More money was
- given if the children were in secondary school than in primary school, to
- compensate for the children’s lost wages, and more money was given for girls
- attending school than for boys. The remaining villages did not get this
- treatment, and formed the control group. Because of the randomization, there
- were no confounding factors and it was possible to establish that PROGRESA
- increased school enrollment. For boys, the enrollment increased from 73% in the
- control group to 77% in the PROGRESA group. For girls, the increase was even
- greater, from 67% in the control group to almost 75% in the PROGRESA group. Due
- to the success of this experiment, the Mexican government supported the program
- under the new name OPORTUNIDADES, as an investment in a healthy and well
- educated population.</p>
- <p>In some situations it might not be possible to carry out a randomized controlled
- experiment, even when the aim is to investigate causality. For example, suppose
- you want to study the effects of alcohol consumption during pregnancy, and you
- randomly assign some pregnant women to your “alcohol” group. You should not
- expect cooperation from them if you present them with a drink. In such
- situations you will almost invariably be conducting an observational study, not
- an experiment. Be alert for confounding factors.</p>
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